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Performance Advertisers Are Still Being Ripped Off

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Fraud was once the weak link of the performance marketing industry but has since become a major selling point. After all, why should advertisers be worried about fraud when they only pay when they get a confirmed sale or app install? It is a great sales pitch for networks, but is under threat by continuing […]

The post Performance Advertisers Are Still Being Ripped Off appeared first on mThink.


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